Netflix Update: You will not get ads during movies and TV series for kids

Netflix plans to ban ads in children’s movies and TV shows and keep children’s shows ad-free, rival Disney+ announced in May.

According to TechCrunch, Netflix has notified its partners that children’s programming will remain ad-free.

Original series like Stranger Things, Bridgerton, and Squid Game are expected to continue to see ads, though.

Organizations such as the American Psychological Association have called for strict restrictions on advertising aimed at children.

Netflix is ​​likely to become a major player in online video advertising, generating about $4 billion in annual ad sales, according to analysts.

YouTube, which is owned by Google, is now officially limiting the amount of data it and creators can collect on child-directed content.

The company was fined $170 million by the U.S. Federal Trade Commission (FTC) in 2019 as part of ending an investigation into YouTube’s alleged collection of children’s personal information without parental consent

Netflix confirmed in June that it would introduce an ad-supported tier to cut losses and bring more users to the platform.

Netflix is ​​renegotiating contracts to run ads on its platform and will roll out first in countries with more mature ad markets.

Impacted by a dwindling user base, Netflix has partnered with Satya Nadella and Microsoft to launch a new ad-supported subscription program, which the company plans to launch in early 2023.

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